How to Sell Online in Georgia Without a Website | Unlim.ge

How to Sell Online in Georgia Without a Website | Unlim.ge

You do not need your own website to start selling online in Georgia. See what a site would do for you and how a catalogue on Unlim.ge covers it instead.

October 20, 2026

You can sell online in Georgia without building a website: list your catalogue on a marketplace that already has buyers, card payments and delivery. On Unlim.ge a business gets set up in one day, and the platform takes care of card payments, translating listings into three languages and delivery across Georgia. A website of your own can come later, once real sales show there is demand.

What selling online on your own involves

The "own online store first" route usually looks like this:

  • A website. Finding a developer, design, filling the catalogue and testing take months, not days.
  • Payments. Banks connect online card acquiring only to a live website with public terms of sale, a refund policy and an SSL certificate.
  • Languages. Shoppers in Georgia search in Georgian, Russian and English, so every product page has to exist in several languages. For a foreign-owned business, the Georgian version is usually the hardest part.
  • Delivery. You have to arrange courier services for each city yourself.
  • Traffic. A new site gets almost no visitors without ads and SEO work.

Months go by before the first sale, and the money is spent before you know whether anyone wants the product.

How to cover all of this without a website

A classifieds marketplace gives you a ready storefront and an audience. On Unlim.ge it works like this:

  • Catalogue. Add products manually on any plan. Automatic catalogue sync via API is available from the Premium+ plan.
  • Payments. Buyers pay by card on the platform, so you do not need your own acquiring or a payment provider.
  • Languages. Listings are translated automatically into Georgian, Russian and English.
  • Delivery. Registered businesses get delivery across Georgia.
  • Company profile. Every plan, including the free one, comes with a business profile that builds trust before the first call.

What it costs

Plans depend on how many active listings you need and how visible you want to be:

  • Basic: free, up to 5 active listings.
  • Start: 39 GEL per month, up to 25 listings and 180 Ucoin for promotion.
  • Premium: 225 GEL per month, up to 100 listings, "Recommended seller" badge, 15% off promotion.
  • Premium+: 675 GEL per month (1417.50 GEL when paid for 3 months), up to 300 listings, catalogue sync via API, a personal manager, 20% off promotion.
  • Enterprise: custom terms for larger businesses, no listing limit.

Ucoin is the platform's internal currency (1 Ucoin ≈ 0.3 GEL). It pays for VIP placement, colour highlighting and bumping listings up.

Getting started: a plan for week one

  1. Register your company on Unlim.ge and fill in the business profile: logo, description, contacts.
  2. Start with your best sellers. The free Basic plan allows up to 5 active listings.
  3. Make clear product pages: photos on a neutral background, a title with brand and model, specs and price.
  4. Watch which products get the most enquiries and grow your range in that direction.
  5. When you outgrow the listing limit, move to a higher plan.

To stand out from competitors, see How to Promote Products and Services on Unlim.ge.

When you do need your own website

A marketplace does not replace a website, it simply means you do not have to start with one. A site makes sense once you are building a brand, rely on repeat customers and loyalty programmes, or sell complex products configured for each client. If you already have a site, Unlim.ge works as an extra sales channel with its own audience.

Frequently asked questions

Do I need a website to sell on Unlim.ge?

No. You can start selling online without a separate website.

Do I need a bank acquiring contract to take card payments?

No. You can accept card payments directly through Unlim.ge, without a separate bank account or a third-party payment service.

How long does it take to get set up?

One day. After that, the catalogue, translations, payments and delivery all run on the platform.

Can I upload my whole catalogue automatically?

Yes, via API from the Premium+ plan. On other plans, products are added manually.